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Communities Roadmap

Reddit, Slack, conferences

Reddit

  • Subreddit research — Search niche subreddits where your buyers ask questions; Reddit is where B2B buyers research before purchasing.
  • 90/10 value rule — Contribute 90% genuine helpful answers and only 10% subtle product mentions with full affiliation disclosure. (read more)
  • Monitoring tools — Track keyword mentions across subreddits with tools like GummySearch or Brand24 to find engagement opportunities. (read more)

Resources: GummySearch (tool, freemium) , $0 to $17K MRR: Reddit Marketing Playbook (Solo Founder) (article, free)

Slack Communities

  • RevGenius — Slack community of 50K+ B2B revenue professionals sharing sales and marketing tactics in real time. (read more)
  • Exit Five — Dave Gerhardt's private B2B marketing community with expert content, peer matching, and monthly training. (read more)
  • Pavilion — Executive community for CROs, CMOs, and VPs with 5,000+ revenue leaders across SaaS and tech. (read more)
  • Profile as landing page — Optimize your Slack profile with a clear title, link, and value prop so community members click through to you.

Resources: RevGenius (tool, free) , Exit Five (tool, paid)

Events & Webinars

  • Pre-event sequences — Start multi-channel outreach 4-6 weeks before events to arrive with a packed calendar of booked meetings.
  • 20-meetings rule — Set a concrete meeting-booking target per event and work backward into daily outreach and conversation goals.
  • Post-event follow-up — Follow up within 48 hours with personalized context from conversations while the event is still fresh.

Resources: Luma (tool, free)

Online Communities

  • Indie Hackers — Community where bootstrapped founders transparently share revenue, tactics, and growth stories to learn from peers. (read more)
  • Product Hunt — Launch platform for early adopter discovery; success requires pre-launch audience building and visual storytelling. (read more)
  • Discord — Build or join niche professional servers for technical, developer, or SaaS audiences who prefer real-time chat.
  • Facebook groups — Join industry-specific groups where buyers ask questions and build trust by consistently providing helpful answers.

Resources: Indie Hackers (tool, free)

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